Embrace the spirit of midsummer with Litha Gold, an empowering spiritual perfume by Alchemy Ritual. This soulful essence has been one of our best sellers since introduced in late spring 2022 and is now available at White Magick Alchemy as a Limited Edition spring/summer perfume oil. Gilded in 24k gold, Litha Gold celebrates the summer solstice and all things playful and joyful. Honey moon kissed with citrus and blood orange, Litha Gold warms up...

                In honor one of our favorite goddesses, our Imbolc Brigid’s Cross Candle is born. The Goddess Brigid, also known as Saint Brigid of Kildare, the patroness saint of Ireland, is honored and celebrated on Imbolc, a sacred pagan holiday at the beginning of February. Brigid, also known as Brighid or Brid (pronounced breed), is the Triple Goddess of Fire who bears the sacred eternal flame. A Celtic Triple Goddess, she is the...

Greetings, As darkness of winter sets in, the Lord of Misrule symbolizes the world turning upside down with the coming of mid-winter. Now is a time of reflection and release, and the time we set our intentions for the coming year. As we move forward into a new year, we kindle the light of hope. For the light is returning and with it, new life and new beginnings. The light will shine through the cold winter days ahead as the returning of spring...

Pondering holiday gift ideas this year? Give the gift of Krampus! KRAMPUS CANDLES The Original Krampus Candles! The perfect gift for the naughty misbehavers in your life, our Krampus Candles are here to convey your message. Deep red and scented with dark Krampus essences of dragons blood, amber and sandalwood, our Krampus Candles have been a holiday favorite for over a decade. Hand crafted right here in the White Magick Alchemy candle studios,...

SAMHAIN Alchemy Ritual Perfume Oil. Open your spiritual consciousness, transcend between the worlds and journey beyond the veil’s edge with this deeply spiritual blending of visionary essences created to open the portal to otherworldly spiritual realms through ritual. Samhain is truly the most magickal night of the year. As on this night, the veil between the worlds (the world of the living and the world of the dead), thins, and for a moment, a...

Journey deep into the mysteries of the sacred with Alchemy Ritual Spiritual Perfume Oils. Transport yourself to ancient realms and indulge your senses with spiritual oil fusions crafted from some of the world’s most powerful and intoxicating essences, taking you on a mysterious and sacred journey through fragrance. I’m so excited for you to try our new Alchemy Ritual Perfume Oils, for a limited time: Buy (2) AR Perfumes and Get (1)...

There are Blue Moons, Blood Moons and Supermoons. But this January 31st we will bear witness and will have perhaps a once in a lifetime opportunity to experience the tri-energy of a very rare Blue Blood Supermoon. The last time all three of these phenomenons lined up was back in 1866, 152 years ago. At 5:26 am on the west coast and at 8:26 am on the east coast, the moon will reach its second full moon phase within the month of January making it...

Beltane kicks off the merry month of May! In ancient times, festivities began before the 1st of May upon the evening of the last day in April. Old world pagans continue this tradition today in the 21st Century. And what a splendid time for a celebration! Whether it be a small gathering with family and friends in the backyard or a large party, there are a myriad of ways to create a festive environment and ambiance for your Beltane celebration....

Om (or Aum), is an ancient Hindu mantra and mystical Sanskrit said to be the sacred sound of the universe. It is also used in Buddhism as well as other faiths. Composed of three soft tones, a-u-m, the sound is a never ending vibrational energy reminding us that the universe is constantly in motion. You can hear it in the sounds of the forest stream, inside of a seashell, and as the mistral wind surrounds your very essence. Om is the humming of...

Pancakes on Imbolc? Absolutely! The Festival of Lights at midwinter is one of our oldest, most ancient pagan holidays. Imbolc, also known as Candlemas, St. Brigid’s Day, in America Groundhogs Day, falls on February 2nd and marks the midpoint between the Winter Solstice and the Spring Equinox. It is truly my favorite of all sacred holidays as we celebrate and honor Brigid, the Goddess of the sacred and eternal flames. As the sun begins to...